CHANEL

Founded by Gabrielle Chanel in 1909, "Chanel" is a French luxury brand. It offers a wide range of products, from accessories such as bags, clothing, jewelry, and watches to perfumes and cosmetics. Chanel has always pursued simple and elegant designs in monochrome. In addition, she created clothes while focusing on the comfort of women's clothing. As a result, she has revolutionized the women's fashion industry by incorporating jersey material used in men's underwear and making women's pantsuits using tweed material for men. In 1926, she introduced the little black dress, making black a fashion color that had only been used for mourning clothes. Chanel, who has always created such groundbreaking styles, entered the watch industry in 1987. She spread the idea that wristwatches are stylish fashion items, and in just 30 years, she established a solid position of popularity for brand watches.